What the penalty for a seller-cancelled Wildberries order is: double the item's commission, capped at 50% of the price and 10,000 ₽ when the delivery rating is below 95%, at 3,000 ₽ when it is higher; then a timing coefficient from 0.8 to 1.6. An 8,000 ₽ item with a 25% commission costs 1,600 to 6,400 ₽ in penalty. Only a cancellation on zero stock is free. Work out your own order in the calculator below.
Article 11 of 12 in the topic {hub}. All articles in the topic
Wildberries penalties get discussed as a list of horror stories: 25,000 ₽ for the wrong category, 50,000 ₽ for promising a gift in exchange for a review. The lists are accurate and useless to your wallet. We pulled the weekly reports of one store across 30 weeks of 2026: out of 220,700 ₽ in penalties, 82% came from a single item that other reviews put on the last line. Below is the table of amounts from the WB help page dated 2 September 2026, with amendments to the penalty schedule from 24 September that take effect on 1 October, the cancellation penalty worked out by delivery rating, and the three places to look for penalties.
In short: for an FBS order the seller cancels, WB charges double commission capped at 3,000 or 10,000 ₽ with a timing coefficient of 0.8–1.6; for a return nobody collected from the pickup point, 10 ₽ a day per unit from the fourth to the seventh day, and on the eighth day the goods leave for the warehouse. You can see your penalties in the line-item detail of the weekly report: the amount in the "Total penalty amount" column, the reason in the "Types of deliveries, penalties and WB adjustments" column. An order that lands on zero stock is cancelled with no penalty. From 1 October a new penalty schedule applies, and WB must review a penalty complaint within 15 days.
What the penalty for cancelling a Wildberries order is: calculator by price, commission and rating
Enter the item price and commission, pick the delivery rating and the moment of cancellation. The calculator shows every step of the formula: commission, doubling, cap and timing coefficient, and the total matches the 'Total penalties' column in the report detail.
Penalty for a seller-cancelled FBS order: calculator
Formula from the WB manual of 2 September 2026: commission × 2, a cap by delivery rating, a cancellation timing coefficient. Runs in your browser, sends nothing.
- Commission 25.0% of the price
- 2,000 ₽
- Double commission
- 4,000 ₽
- Cap by rating
- 4,000 ₽
- Cancellation timing coefficient
- × 1.4
- Penalty for the cancelled order
- 5,600 ₽
Only cancelling an order on zero stock is free. The amount shows up in the report detail in the 'Total penalties' column.
What Wildberries penalises sellers for in 2026
The full list in the WB help centre runs to more than thirty items. Below are the eleven that apply to an ordinary store on FBW and FBS. The rare ones, like jewellery UIN codes and veterinary documents in the Mercury system, we left out. The amounts and offer agreement clauses come from the help page "Penalties, deductions and other charges for sellers", updated on 2 September 2026.
| Violation | Penalty amount | Basis | Model |
|---|---|---|---|
| Order cancellation by the seller or auto-cancellation | Double commission, from 10 ₽ (auto-cancellation from 100 ₽) to 10,000 ₽ per unit, × timing coefficient 0.8–1.6 | Clauses 4.2, 4.3 of the offer agreement, clause 14 of the penalty schedule | FBS, DBS, EDBS, DBW, C&C |
| Cancellation by the customer due to a seller delay | Double commission, no more than 50% of the price, from 10 ₽ to 10,000 ₽ per unit, × timing coefficient 0.8–1.6 | Clauses 4.2, 4.3 of the offer agreement, clause 14 of the penalty schedule | DBS, EDBS, DBW, C&C |
| Breach of the handover deadline | Price × hours of delay from the 48th hour × 0.3–0.45 pp per hour; temporary until January 2027, from the 24th hour under the offer agreement | Clause 4.4 of the offer agreement | FBS, DBW |
| Understating packaging dimensions | 100–10,000 ₽ for every unit ordered, up to 30 days, until you fix the card | Clause 13.3 of the offer agreement | FBW, FBS |
| Wrong weight in the card for an item of 25 kg or more | 3,500 ₽ for every unit of 25 kg or more delivered to a WB warehouse | Subclause 1 of clause 9.2.3 of the offer agreement, clause 28 of the penalty schedule | FBW, FBS |
| Product substitution and wrong contents | 100% of the order value, at least 100 ₽ per unit | Sub-clause 3 of clause 9.2.6 of the offer agreement, clause 18 of the penalty schedule | FBW, FBS |
| Short supply: fewer products or pallets than planned, or the supply not delivered at all | 5 ₽ for every unit short, up to 25,000 ₽ | Sub-clause 2 of clause 4.5 of the offer agreement, clause 26.2 of the penalty schedule | FBW |
| Cancelling or moving the supply date less than 72 hours ahead | Number of products in the supply × 5 ₽ | Sub-clause 2 of clause 4.5 of the offer agreement, clause 26.1 of the penalty schedule | FBW |
| Product in the wrong category; "item out of stock" photo | 25,000 ₽ per breach | Sub-clauses 8 and 10 of clause 9.2.3 of the offer agreement, clause 13 of the penalty schedule | All |
| Prohibited item in the card or supply | 25,000 ₽; flammable goods 100,000 ₽ | Sub-clause 3 of clause 9.2.3 of the offer agreement, clauses 2 and 2.1 of the penalty schedule | FBW, FBS |
| Promising a reward for a review | 50,000 ₽ per breach | Clause 3 of the WB penalty schedule | All |
| A return not collected from the pickup point within 3 days | 10 ₽ a day per unit from day 4 to day 7, up to 40 ₽; on day 8 the goods leave for the warehouse | Clauses 11.2.3, 11.2.3.1 and subclause 3 of clause 13.4.1 of the offer agreement, clause 29 of the penalty schedule from 1 October 2026 | FBW, FBS |
Source: WB help page "Penalties, deductions and other charges for sellers", updated 2 September 2026; penalty schedule under the offer agreement dated 24 September 2026, in effect from 1 October 2026
The mechanics are the same for the whole list. WB sends a penalty notice first, and three days later the amount lands in the report. From 1 October, offer agreement version No. 102 sets the same deadline for penalties following a product card review (clause 9.2.4): a warning no later than three calendar days in advance. Those three days are your window to remove the cause: fix the dimensions in the product card, collect the return from the pickup point. The dimensions penalty, for example, is charged on every unit ordered and stops the day after you fix the card, but it runs for no longer than 30 days.
Your sales model decides which items can hit you at all. A seller on FBW cannot cancel an order, but answers for short supply against the supply plan and for moving the date. A seller on FBS does not ship inbound supplies, but gets the whole "unfulfilled order" group: cancellation, auto-cancellation after 192 hours under the WB help page (clause 4.4.1 of the offer agreement says 120 hours) and shipment delay. Most of those cancellations start with stock in the seller portal that is out of date, and how to keep it straight we covered in our article on stock at WB warehouses.
Next on this topic: WB deductions: what they are, where to look, how to dispute
How much an FBS cancellation costs the seller
The most common search is "Wildberries penalty for a seller cancelling an order". The help page answers: double the commission on the product, a minimum of 10 ₽ for a manual cancellation and 100 ₽ for an auto-cancellation, a maximum of 10,000 ₽ per unit. But the formula has three steps, and the first two depend on your delivery rating, not on the product.
Step one is the cap. Below a 95% rating the penalty equals double the commission, but no more than 50% of the price and no more than 10,000 ₽. At 95–97% the commission still doubles, but the cap drops to 3,000 ₽. From 97% up they take single commission, no more than 3,000 ₽. Step two is timing. Cancelled within the first 18 hours of the order: coefficient 0.8. From 18 to 72 hours: 1.0. After 72 hours: 1.4. The order cancelled itself because it was never shipped: 1.6.
Take a product at 8,000 ₽ with a 25% commission. Double commission is 50%, or 4,000 ₽. A seller below 95% who cancels on the fourth day pays 5,600 ₽. A seller at 97% who cancels the same evening pays 1,600 ₽. Three and a half times apart on the same order.
There is one free cancellation: the order landed on zero stock. If the goods are physically gone and you zeroed the stock in the portal, but the order slipped through anyway, cancel it. No penalty is charged, and the help page says so outright. Everything else, "the customer asked" included, goes through the formula.
Which penalty actually eats the money
We took 30 weekly reports from a store connected to Parus Seller, from 2 February to 30 August 2026. Turnover over the period was 36.4 million ₽, around 5.2 million a month. Penalties came to 220,700 ₽, or 0.6% of sales. In 13 weeks there were no penalties at all, in 15 they stayed within 300–11,400 ₽. And two weeks produced 180,050 ₽, 82% of the whole sum.
We took the March peak apart line by line. That week WB blocked a batch and sent 3,380 units back to the seller at a pickup point. 1,175 of them sat there longer than three days, and under the rules in force before 1 October 2026 each one collected 70 ₽: 1,175 rows with the same reason, "Paid storage of returns at a pickup point for more than 3 days", 82,250 ₽. Not cancellations, not dimensions. Returns nobody collected.
| Operation date | Delivery office (pickup point) | Warehouse | Types of deliveries, penalties and WB adjustments | Total penalty amount, ₽ |
|---|---|---|---|---|
| 2026-03-16 | Moscow, Profsoyuznaya 56k1 | Kotovsk | Paid storage of returns at a pickup point for more than 3 days | 70.00 |
| 2026-03-16 | Moscow, Profsoyuznaya 56k1 | Krasnodar | Paid storage of returns at a pickup point for more than 3 days | 70.00 |
| 2026-03-17 | Moscow, Profsoyuznaya 56k1 | Elektrostal | Paid storage of returns at a pickup point for more than 3 days | 70.00 |
| 2026-03-18 | Moscow, Profsoyuznaya 56k1 | Kotovsk | Paid storage of returns at a pickup point for more than 3 days | 70.00 |
| 2026-03-19 | Moscow, Profsoyuznaya 56k1 | Kotovsk | Paid storage of returns at a pickup point for more than 3 days | 70.00 |
| … 1,170 more rows | ||||
| Total for the week | 1,175 units | sum of the column for the week | 82,250.00 |
Source: finance-api v1 sales-reports/detailed, a store on pseller.ru, week of 16–22 March 2026; column names follow the field descriptions in the WB API documentation
That is how it worked before 1 October 2026: three days free, then 10 ₽ a day per unit, and the pickup point period was longer, so one unit ran up 70 ₽ over a week. Since 1 October offer agreement No. 102 applies. A return has to be collected within three calendar days, counting the day it arrived (clause 11.2.3). From the fourth to the seventh day the charge is 10 ₽ a day per unit under clause 29 of the penalty schedule, so no more than 40 ₽ per item: the seventh day is now the deadline (clause 11.2.3.1).
On the eighth day uncollected goods go to a WB warehouse (subclause 3 of clause 13.4.1), and the seller pays for that trip (clause 11.2.5). Disposal from the warehouse costs 38–44 ₽ per unit; we went through the rates in our article on Wildberries returns. Under the new rules the same March batch would have cost no more than 47,000 ₽ in penalties: 1,175 × 40 ₽. The mistake is still not harmless: on top of the penalty come the trip back to the warehouse and the risk of disposal.
The conclusion is the same for FBS and FBW: watch the "Customer returns" section in the seller portal, not the list of penalties. A return you find out about a week late already costs more than the logistics on it.
Where a seller can see Wildberries penalties
There are three places, and they show different things.
- The WB Partners portal → Finance → Financial reports → weekly report → "Line-item detail". The amount is in the "Total penalty amount" column, the reason in the "Types of deliveries, penalties and WB adjustments" column, the grounds in the "Justification for payment" column. Penalties for a wrong HS code on marked goods and for jewellery specifications sit apart, under "Other deductions". How to read the rest of the columns we went through in our article on the weekly Wildberries report.
- The finance API. In the report detail (the sales-reports/detailed method) the penalty is the penalty field, the reason is bonusTypeName, deductions are the deduction field. In the list of reports the same amounts go by penaltySum and deductionSum. That is how every analytics service sees penalties, and it needs a token with the "Finance" category.
- The "Returns" tab in Parus Seller. The "WB penalties" line next to return logistics, paid acceptance and other deductions for the period, with the products returned most often alongside.
One trap runs through all three: deductions and penalties are different columns. In our store's August report "Other deductions" came to 44,035 ₽, and not a rouble of it was a penalty: three rows of "Transfer to the borrower's balance to pay loan interest". If you took a loan from WB, the interest lands here and cuts your payout just as penalties do. Before you write to support asking what the penalty is for, check that you are looking at the "Total penalty amount" column.
How to dispute a penalty and what "liability is limited" means
The penalty is charged under the offer agreement the seller accepted at registration, so the thing to argue about is the fact of the breach, not WB's right to charge for it. If support doesn't help, there is still a pre-trial claim: the "Support" section, "Pre-trial claims" category. From 1 October, under clause 8.9 of the offer agreement, WB reviews a claim about a penalty, suspension, rating or search position within 15 calendar days, all others within 30, and a reply by email is no longer provided. You file from the portal through the support section with evidence: a photo of the packed product on scales and against a tape measure for dimensions, video of the order being packed for substitutions and wrong contents, a screenshot of zeroed stock for cancellations. In our experience there is no point arguing about returns at a pickup point: the arrival date and the collection date are recorded in the system, and the three free days and the 7-day deadline are written into clauses 11.2.3 and 11.2.3.1 of the offer agreement.
There is a built-in limiter too. Four breaches in the list carry the note "The seller's liability is limited": cancellation by the seller, cancellation by the customer because of a delay, short supply and moving a supply date. Their total over 31 days cannot exceed a share of your turnover, and past that cap every further penalty of the same kind costs 0.01 ₽.
| Seller turnover over 31 days | Maximum penalty for one type of breach | Then |
|---|---|---|
| up to 50,000 ₽ | 5,000 ₽ | each following penalty 0.01 ₽ |
| 50,000–200,000 ₽ | 10% of turnover, but no more than 15,000 ₽ | each following penalty 0.01 ₽ |
| 200,000–1,500,000 ₽ | 7.5% of turnover, but no more than 75,000 ₽ | each following penalty 0.01 ₽ |
| from 1,500,000 ₽ | 5% of turnover | each following penalty 0.01 ₽ |
Source: WB instructions, the section "What the note 'The seller's liability is limited' means", offer agreement clause 9.10.6, updated 2 September 2026
For a store turning over 800,000 ₽ a month the cap on cancellations works out at 60,000 ₽. That is not a free pass: mass cancellations pull the delivery rating down, and with it the cap rises on every next cancellation. But if your warehouse broke down and auto-cancellation wiped a hundred orders, you work the penalty out from this table, not from "100 × 6,400 ₽".
Penalties arrive after the fact and spread across weeks, which is why almost nobody adds them up by hand. Parus Seller pulls the reports over the API and shows penalties, deductions and return logistics for every period and product, and counts net profit after them. First two months free with promo code PARUS60, no card required: sign up and connect your seller portal. The token is created by the account owner and revoked in one click.
FAQ
Who pays the penalty for a cancelled order: the seller or the customer? The seller. The amount comes as a line in the weekly report's line-item detail and reduces the payout; a cancellation through the seller's fault costs the customer nothing.
Why were different amounts charged for the same product? The formula has three variables that change from order to order: the price at the time of the order, the delivery rating at the time of charging, and the timing of the cancellation, which sets the coefficient from 0.8 to 1.6. And if penalties of one type hit the turnover cap within 31 days, every further one costs 0.01 ₽.
The customer cancelled the order, but the penalty landed on me. Is that allowed? Yes, if the cancellation happened because of your delay. On DBS, EDBS, DBW and Click and Collect, this is a separate penalty, "Cancellation by the customer because of a seller's delay": double commission, no more than 50% of the price and at least 10 ₽, with the same timing coefficient as a cancellation by the seller. You see the reason in the "Types of deliveries, penalties and WB adjustments" column.
What happens if you don't pay the penalty? You don't pay it separately: it is deducted from the payout. If the payout isn't enough, a debt to WB builds up, and under clause 20 of the offer agreement the marketplace can hold your goods at the warehouse and sell them to customers at a discount of up to 30% off your price.
What is the penalty for a seller cancelling an order on Wildberries under FBS? Double the commission on the product, from 10 ₽ to 10,000 ₽ per unit, with a 3,000 ₽ cap from a 95% delivery rating up and a timing coefficient: 0.8 in the first 18 hours, 1.0 up to 72 hours, 1.4 later, 1.6 on auto-cancellation. An order on zero stock is cancelled free.
Where do you see Wildberries penalties as a seller? In the line-item detail of the weekly report: the "Total penalty amount" column for the sum and "Types of deliveries, penalties and WB adjustments" for the reason. Over the API those are the penalty and bonusTypeName fields. In Parus Seller it is the "WB penalties" line on the "Returns" tab.
Are Wildberries penalties for sellers legal? They are a contractual penalty under the offer agreement the seller accepted at registration and its "Liability of the parties" section. What you can dispute is the fact of the breach, through support with evidence, and four of the breaches are capped against turnover.
What is the Wildberries penalty for dimensions? From 100 to 10,000 ₽ for every unit ordered of a product whose real packed size is bigger than the card says. It runs until you fix the card, for 30 days at most. Fix it today and it stops tomorrow.
Is there a penalty for cancelling a supply on Wildberries? Yes, on FBW: cancelling or moving the date less than 72 hours ahead costs 5 ₽ for every product in the supply, short supply costs 5 ₽ for every unit not delivered, up to 25,000 ₽. Both fall under the 31-day turnover cap.
